WHY, WHY, WHY on earth are you doing whatever you’re doing on anything less than awesome! You need to start watching, moving, crushing, working out, chilling—all on the Meta Quest, because the MQ is so much more than a VR headset for gaming (although it’s pretty damn good at that). MQ enables you to really experience anything you like/love/want more of, and it will take that experience to another level and truly get you more into whatever it is you’re into.
This launch film was part of a global campaign that ran across EMEA, CANADA and the US. As well as film content that had various lengths and use cases—depending on market, we created messaging and comms in DRM, OOH, retail, paid social and influencer content.
A personal highlight was getting to partner with charming and energetic David Tennant for the voiceover talent, not often you get into the sound studio and the talent nails it first time, thanks DT.